| Program Notes Spring/Summer '99 |
Field Notes A Fact Sheet Sharing Practical Results from USDA Sustainable Agriculture Research and Education Projects in the North Central Region No. 4, Pastured Poultry, Co-op Style Introduction Most farmers interested in naturally raised chickens turn to Joel Salatins book, Pastured Poultry Profits: Net $25,000 in 6 Months. Nebraska farmer David Bosle did, but he expanded on Salatins example by buying and processing birds cooperatively with other Nebraska producers. Bosles model mirrors Salatins in supporting local economies, clean environments, profitable farms and satisfied poultry consumers. But Bosles collective enterprise adds a cost-share twist while meeting a high demand for pastured poultry. eam Processing "The cooperative processing part of this project is very important. Producers involved are able to master their own destiny, otherwise theyre at the mercy of whomever does their slaughtering," said County Extension Educator Paul Swanson, who helped Bosle acquire a North Central Region SARE grant and get started in pastured poultry. Bosle wanted to establish a profitable system that farmers could use to diversify operations experiencing reduced profits from corn.Farming irrigated corn and having no livestock experience, Bosle, with four other central Nebraska farmers, bought a portable processing facility on a truck trailer. "Theres no sense in all of us having this equipment," said Bosle, who found the used trailer from an Iowa processor. Bosle compares the processing facility to wheat threshers of the past that traveled from farm to farm in rural communities. He and his co-farmers process May through October, putting the poultry unit on the road for nearly half a year and slaughtering thousands of chickens on various farms. The trailer contains killing cones, a scalder, a feather picker, a certified scale and an evisceration area with cooling tanks. Slaughtering day at Bosles farm is frenzied, but professional and organized. He starts out early in the morning preparing equipment. After plucking birds from their Salatin pens and transporting them to the processing unit, Bosle begins by using killing cones tin cones in the trailer and secondary plastic cones next to the trailer to cut the chickens main artery, allowing the heart to completely pump out blood. Next the birds are scalded in a tub on the right side of the trailer. "This is a key element," said Bosle of his scalder. "Keeping the water temperature at a constant 145-150 degrees makes for very clean plucking." Bosle puts scalded birds in the feather plucker, a round tub with spikes on the sides that twirls chicken carcasses with cold water until theyre clean. Evisceration is done in a small room at the front of Bosles trailer. Hired hands follow Salatins detailed directions for dressing birds. As chickens are placed in cold water to wash, the helpers discard offal for Bosle to put on a compost pile and later use on his crops. The final step for whole chicken carcasses is a large, cold water vat, from which customers pick their poultry before 7 p.m on slaughter day. This same process occurs at each participating farm throughout the growing season. Bosle said as few as three people are needed on slaughter day to put 200-500 birds through his unit. Bosle also lets local 4-H clubs use his mobile facility. For 25 cents a bird, young 4-Hers can process small flocks and sell or freeze their poultry projects. To make the poultry processing unit a reality, Bosle and friends had a SARE producer grant, along with another cost-share from the Nebraska Sustainable Agriculture Society. "This project would have been more difficult without the extra money," Bosle said. "But a group could definitely do it without a grant. You could get equipment for less than $10,000. In todays agriculture, thats not a big investment." Bosle and company also cooperatively buy their chicks and feed, allowing them to purchase at lower cost. Swanson said growing and marketing pastured poultry takes a variety of skills, and Bosles crew illustrates that with more people involved, you have a broader pool of skills. For instance, Swanson said, while Bosle may not have previous livestock experience, he has strong sales skills. "Working with a group of growers to get started was a real benefit," said Cris Carusi, executive director of the Nebraska Sustainable Agriculture Society. "Not only did they work together to learn the Salatin system and purchase their portable processing facility, but they also provided each other with social support as they implemented new practices on their farms. Its easier to try new things as a group than to try them alone, especially when your neighbors dont quite understand or accept what youre doing." imulating Salatin In most other aspects of Bosles pastured poultry operation, he copied Salatins successful model. Bosle raises Cornish cross chickens, starting them in a small brooder house for 3-4 weeks. He uses sawdust to bed chicks, maintaining a 30:1 ratio of carbon to nitrogen to induce composting. Bosle said his later batches of chicks are healthier than earlier batches due to antibodies created by compost. He uses no sanitizer or disinfectant in the brooder, and birds are not de-beaked as they are in confinement operations. Bosles mortality rate is negligible. After a round of chicks comes out of the brooder, Bosle composts the waste and applies it to his fields. Bosle built movable-cage pens, using Salatins specifications, for about $200 per unit. "The key factor in building movable cages is to make them light," Bosle said. "The chickens arent going to get out, and you need to be able to move these everyday." Bosle couldnt find feeders to fit his needs, so he had them custom made. He also has a local co-op custom mix his feed that the group buys cooperatively. Free of antibiotics, hormones, coccidiostats, or germicides, the feed contains corn, soybean meal, roasted soybean flakes, kelp, alfalfa meal, fish meal, meat and bone meal, brewers yeast and probiotics ("good bacteria," as Bosle said). Chickens also graze daily on a fresh ration of grass, reducing grain needs by 20 percent. In movable pens for 3-4 weeks, chickens seem calm and content. "Theyve never encountered any of the stress as in confinement systems," Bosle said. After seven to eight weeks of brooding and grazing, and one day of slaughter and processing, chickens are ready for sale. on't be a Chicken "Probably the biggest challenge for pastured poultry producers is to change their mind set about marketing," Carusi said. "Farmers are used to taking whatever price is offered at the elevator, whether or not it covers their production costs and provides a good wage." Bosle sells chickens for $1.65 per pound, netting more than $2 per bird with 3 ½ to 4 ½ pound carcasses, and he said he will increase prices. With the comparatively small number of birds he raises, pasturing chickens is "fun money" for Bosle, he said. For one of Bosles co-producers, pastured poultry teaches children business and farming skills as they do half the work and get half the profit. "But it does increase your cash flow, especially if youre growing crops," he added. "Its not a get rich quick thing for me, but if you build up to 8 or 10 thousand birds, it definitely can be." Swanson said those numbers could potentially net the $25,000 per year that Salatin claims. [According to Swanson, up to 20,000 chickens per year can be slaughtered per farm in Nebraska without having to be inspected. Check with your state food inspection officials to learn about on-farm poultry processing laws for your area.] The ability to profit from pastured poultry comes from adding value and "relationship marketing." But, as Carusi said, marketing is a new frontier for most farmers used to leaving that to someone else. The key is building urban-rural bridges and connecting nonfarm citizens to their food. Bosle tries to do this with a poultry newsletter for customers. Bosle has an excellent rapport with his 170 customers in three states, some as far as 300 miles away. Some asked for 20 chickens one year and wanted 100 the next. Since healthy, delicious products can sell themselves, Bosle has used only word-of-mouth and local newspapers to advertise. "There is a huge, untapped market for pastured poultry in Nebraska," Carusi said. "Lots of people remember what farm-raised chicken tastes like, and they jump at the chance to serve that kind of quality to their families." Bosle added, "Im realizing consumers are also really interested in health and the environment." Because his birds are free of antibiotics and hormones and less of a stress on natural resources, they are more attractive to consumers than conventionally raised birds. In surveying his customers, Bosle found most of them said there was no comparison in quality between pastured poultry and chicken they bought in stores. Beyond the producer profits, consumer satisfaction, and environmental benefits, Carusi said pastured poultry can even be a catalyst to push for an entirely different way of growing and purchasing food. "Buying pastured poultry directly from farmers can be educational for urban consumers," she added. "They learn how they can contribute to healthy, profitable family farms and rural communities." -May 1999For more information on producer and research grants, contact the NCR-SARE office.
For more information on pastured poultry: Pastured Poultry Profits: Net $25,000 from 20 Acres Joel Salatins popular book on pasture-based poultry production, $30 (plus $3.50 postage). Pastured poultry video, $50 (plus $3.50 postage). Contact: The Stockman Grass Farmer, P.O. Box 2300, Ridgeland, MS 39158, 800-748-9808. Free-Range Poultry Production, Processing and Marketing Guidebook developed by SARE producer grant recipient Herman Beck-Chenoweth, $39.50 (plus $4.50 shipping). Contact: Back Forty Books, 26328 Locust Grove Road, Creola, OH 45622, 614-596-3079 (fax). Adding Value for Sustainability Publication with sections on small-scale processing, food safety, financing, marketing and community support strategies, $8.50 (plus $3 shipping). Contact: Joan Padula, Cornell University Farming Alternatives Program, Dept. of Rural Sociology, 17 Warren Hall, Ithaca, NY 14853, 607-255-9832, jmp32@cornell.edu or Kristen Markley, Pennsylvania Assoc. for Sustainable Agriculture, P.O. Box 419, Millheim, PA 16854, 814-349-9856, ksm6@psu.edu. American Pastured Poultry Producers Association Publishes quarterly newsletter, networks producers and consumers. Contact: Diane Kaufmann, 5207 70th St., Chippewa Falls, WI 54729, 715-723-2293. Sustainable Farming Connection Go to pastured poultry links, including pictures of a mobile poultry processing unit in New York. NCR-SARE Project reports on pastured poultry grants. Contact: North Central Region SARE, 13A Activities Bldg., University of Nebraska, Lincoln, NE 68583-0840, 402-472-0265, lbauer2@unl.edu. ATTRA (Appropriate Technology Transfer for Rural Areas) Ask for Sustainable Chicken Production information packet. Contact: ATTRA, P.O. Box 3657, Fayetteville, AR 72702, 501-442-9824 or 800-346-9140, askattra@ncatfyv.uark.edu.
Program Notes News and Announcements from the USDA SARE Program in the North Central Region, Spring/Summer 1999 NCR Welcomes Paula Ford as New PDP Coordinator Marketing Conference Set to Help Producers Develop Skills, Foster Relationships 27 New Projects Recommended for '99/July Call for Preproposals USDA Campaign to Help Small Farms New E-mail Addresses for NCR-SARE Office CR Welcomes Paula Ford as New PDP Coordinator The NCR-SARE Administrative Council recently appointed a new Professional Development Program (PDP) coordinator to assist agricultural educators in helping producers move into more profitable, sustainable systems. "The competition was stiff, but were pleased to bring Paula Ford to our regional SARE team," said Elbert Dickey, NCR-SARE regional extension coordinator. Ford, of Manhattan, Kan., will take the post of NCR-SARE PDP Coordinator on June 1, 1999, to coordinate the regional PDP -- a sustainable agriculture educational program for Cooperative Extension, Natural Resources Conservation Service, and other agricultural professionals. Housed at Kansas State University, Ford will ensure that North Central educators are equipped with sustainable agriculture information needed by their clients. She will help network educators, facilitate educational programs or workshops, integrate SARE research results into educational programming, identify farmer and nonprofit organization leaders to teach agricultural educators, and collect and disseminate SARE educational materials. Armed with a diverse set of skills and knowledge from more than a decade of professional experience in coordinating and implementing programs in sustainable agriculture, Fords past experience has included program manager of the Southern Region SARE program. She received her M.S. in Agronomy/Soils at the University of Georgia and her B.S. in Agronomy at Clemson University. After June 1, contact Ford at: 4A Edwards Hall, Kansas State University, Manhattan, KS 66506-4810, 785-532-5328, or pford@oznet.ksu.edu. Marketing Conference Set to Help Producers Develop Skills, Foster Relationships As farmers and ranchers face numerous challenges in sustaining fruitful operations, where canthey go for help? On November 19-20, 1999, they can join producers, educators, nonprofit organizations and others in Lincoln, Neb., who will be participating in NCR-SAREs marketing conference Developing Alternative Agricultural Marketing Skills for the New Millennium. The goal of the meeting is to help farmers and ranchers develop skills and supportive relationships that will allow them to create and sustain successful alternative marketing ventures. On Friday, November 19, participants are invited to listen to a NCR-SARE marketing project coordinators panel discussion. After a "locally grown" dinner, participants can visit poster sessions and displays and talk one-on-one with project coordinators. Saturday, November 20, will bring two keynote speakers: Kansas rancher Diana Endicott, direct marketing her cooperatively produced "natural beef" to Kansas City grocery stores; and Richard DeWilde, a Wisconsin farmer selling horticultural products through community-supported agriculture, farmers markets, and other high-value, innovative marketing avenues. Day two will also be peppered with workshops, poster and display sessions, a locally grown luncheon, and plenty of networking opportunities. Farmers, researchers, representatives of the retail food sector, and other "experts" will direct workshops on topics such as business planning for successful marketing, doing market research, working cooperatively with other farmers, educating consumers about agriculture, selling directly to retail food markets, on-farm processing, adding value to products, marketing meat products, and legal issues in direct marketing, among others. Conference participants will receive a soon-to-be-published legal guide for direct farm marketing and a marketing resource notebook with registration. A call for posters will be issued in June, with registration materials available in late-summer. NCR-SARE is offering co-sponsorship opportunities for organizations or businesses. A limited number of travel scholarships will be available for farmers. The conference planning committee includes: John Allen, Molly Bartlett, Jim Goodman, Mary Hanks, Jerry Jost, Ron Macher, Fred Madison , and Lisa Bauer. Contact Lisa Bauer at 402-472-0265 or lbauer2@unl.edu to inquire about co-sponsorship, to put your name on a mailing list to receive registration information, or to offer suggestions on building this educational experience. 27 New Projects Recommended for '99/July Call for Preproposals The NCR-SARE Administrative Council recommended 18 Research and Education grants andnine Professional Development Program grants to receive 1999 SARE funds. Recommendations will be sent to the USDA and approved in early autumn. Research and Education grants will cover topics such as marketing native-raised bison meats, organic soybean production, skill training for beginning farmers, management of apple diseases, education on free-range poultry marketing and production, institutional markets for sustainable ag products, whole-farm nutrient planning, and financial indicators of sustainability, among others. Professional Development Program project coordinators will develop training in whole-farm planning, an educational program on leafy spurge for Native American Reservations, training for entrepreneurs, a marketing education program, and training in grazing and monitoring riparian areas. A complete list of project titles and new project coordinators will be published in September. In mid-July, NCR-SARE will make its annual Call for Research and Education Preproposals. Researchers, educators, farmers and others in collaborative, multi-disciplinary teams are encouraged to apply for grants from approximately $10,000 to $100,000 to explore sustainable agriculture. Priority areas will be issued with the application. To receive a preproposal form, submit your name and address to the NCR-SARE office at 402-472-7081 or ncrsare@unl.edu. Or check our website. USDA Campaign to Help Small Farms Helping small farmers cut costs and increase profits are the goals of a new education campaignrecently launched by the U.S. Department of Agriculture. The campaign, "Farming for Profit, Stewardship & Community," will provide information to producers on sustainable agriculture. "Concentration, global economics and other factors have contributed to tough times for many of our small farmers," said U.S. Agriculture Secretary Dan Glickman. "These are some of the ways they can fight back." The education campaign, conceived in part by the national SARE program, was one of the recommendations of the National Commission on Small Farms, which examined ways that the USDA could help ensure that small farms not only survive, but also thrive, in coming years. The campaign will reach out to producers and USDA employees, providing tip sheets on top resources available on major topics: soil quality, pest prevention, organic production, livestock costs, weed management, crop diversification, planning, networking, and agroforestry. "The information is available, but it can be difficult to get and use," said SAREs national director Jill Auburn. "Our goal is to bring practical information and resources to smaller producers." The tip sheets can be found online. For printed copies, contact Valerie Berton at 301-405-3186 or vberton@wam.umd.edu. New E-mail Addresses for NCR-SARE Office NCR-SARE staff e-mail will soon find a new place in cyberspace. Please send e-mail to the following new addresses beginning in mid-May: Steve Waller: swaller1@unl.edu, Elbert Dickey: edickey1@unl.edu, Ken Schneider: kschneider1@unl.edu, Lisa Bauer: lbauer2@unl.edu, Margo McKendree: mmckendree1@unl.edu.
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